São Paulo artist MONCHMONCH (aka Lucas Monch) doesn’t just make music—he creates worlds that teeter between the surreal and the painfully human. Fresh off a tour in Portugal, he returns with a dreamlike visual for “Coisa Linda”, the closing track of his latest album MARTEMORTE. Directed by long-time collaborator Mole Enterprise, the video is a collision of layered textures, hypnotic imagery, and quiet devastation, with MONCHMONCH literally tumbling downhill as if swallowed by his own narrative.
The song itself is deceptively tender, inspired by the artist’s feline companion of 15 years—affectionately nicknamed Coisa Linda (“Beautiful Thing”). “This little creature was always a loyal companion,” Monch explains. “Even in his final moments, he kept a peaceful gaze and calm sway, almost as if he held a quiet understanding of the not-alive future.” That gaze, he says, became a mirror for humanity itself: a reminder of light even in inevitable endings.
The video takes that meditation on mortality and runs with it—literally. Shot with little script, the visual unfolds like a living painting, blending chaotic textures, glitch-like layering, and natural landscapes into a portrait of dissolution. Director Marina Mole describes it as an attempt to echo “the bloody balance of nature… the snake that eats the bird, that eats the worm, that eats the ant.” The result is both chaotic and sublime, reflecting nature’s cycles as they devour and renew themselves endlessly.
Within the dystopian narrative of MARTEMORTE—a record that imagines billionaires colonizing Mars while Earth collapses—“Coisa Linda” emerges as something close to hope. Brighter and more upbeat than the rest of the album, it suggests that once human destruction fades, balance returns, brutal and beautiful in equal measure.
As MONCHMONCH rolls down the hill in the video—bloodied, weightless, and strangely serene—you get the sense that he’s not just closing an album, but laying a body to rest. Whether that body is his beloved cat, humanity itself, or the very idea of permanence, “Coisa Linda” becomes a meditation on endings as beginnings, grief as grace, destruction as rebirth.
Because sometimes, to see clearly, you have to fall.
