ACCLAIMED PRODUCER, SONGWRITER, SINGER, ENGINEER AND VISUAL ARTIST EXPLAINS AI CHARACTERS, LOST FOOTAGE, AND HOW NEW TECHNOLOGY WAS USED FOR OTHERWORLDLY FX 

Grimes reveals everything there is to know about her “Shinigami Eyes” music video featuring Dorian Electra and BLACKPINK’s Jennie Kim in the latest installment of Vevo Footnotes, out today HERE.

In today’s release, Grimes talks about using an XR Stage for the first time and seeing special effects rendered in-camera right away, and how bringing technology to uncharted territories with director Bthrdidn’t come without challenges. We had some major technical difficulties and never really got to show off the full choreography… We actually lost most of the footage and had to make the music video out of the last few hours we got,” says Grimes. 

“Grimes always creates wildly creative videos, so we knew “Shinigami Eyes” would be no different. After seeing the intricate visuals, futuristic special effects, & featured cameos, we knew fans would get a kick out of taking a peek behind the scenes into the creation of the video.” – Sam Mackoff, Senior Manager, Artist & Label Relations, Vevo

0:14 “My friend Nusi Quero constructed this awesome throne out of human bodies. The shot happens so fast I think people miss it but this throne is an underrated masterpiece.” – Grimes

0:32 “Here we meet ‘NO ONE,’ a powerful A.I. super intelligence who has decided to invade pop culture with an AI girl group who can bend the very fabric of space and time.” – Grimes

0:41 “Like Ryuk (a shinigami from Death Note), the A.I. NO ONE enters the human world to have fund and destabilize things.”- Grimes