A mirage of brooding electro-pop, Afterlife is an immersive experience documenting HERDD‘s struggles and successes in overcoming various mental health crises. By shedding his exoskeleton and forgiving himself for past mistakes, the new album’s eleven original tracks serve as a cathartic and relatable tale. With the help of Chris Anderson (The Backstreet Boys, Nick Lachey, Justin Bieber), the new album Afterlife was produced by HERDD from late 2022 to late 2023, and mastered by Chris towards the back end of 2023. Throughout the album, we see a reinvention of sorts with Frankie Cote at the helm- navigating the listener towards self-acceptance and freedom with his healing tunes.
“The album’s title, ‘Afterlife’, speaks to the main themes of the project; facing ourselves with honesty, self-discovery, facing fear and rebirth as the person we were always meant to be (the one you were at the start). An ‘Afterlife’ in this case is the life where you have shed the skin of who you learned to be, and you return to being the person you were at the start.”